The following projects were all developed in order to satisfy specific client objectives or address current issues within their business. These examples from 5 different clients provide a flavour of the kinds of things DM-UK can and has undertaken.

1. Predicting likelihood to Churn through understanding a customer lifecycle
2. Identifying which single purchasers are worth pursuing and how
3. Identifying key emotional triggers for membership of a particular segmentation
4. Identifying products that could be successfully cross sold
5. Improving existing questionnaire to ensure valid and actionable results