Case Studies
We predicted the months when each of a leading travel company’s customers would be most likely to fancy a holiday, so they could mail them at just the right time. Our selections earned them an additional £100k in the first month after the mailing. Want to know more? Click here.
We’re proud of the way we identified the factors that would make Thornton’s mail-order customers grow from single to multi-purchasers. See how we did it – click here.
We looked at every single UK postal sector and predicted donor recruitment profitability for the National Deaf Children’s Society. During a 3-month evaluation period, donors from our highest scoring areas gave 43% more revenue than donors from the lowest scoring areas. Learn how we did it – click here.
We created the basis of an entire direct marketing strategy for The Adventure Company. Want to go on the journey with us? Click here.
The Royal Mint wanted help to reactivate lapsed customers. We gave them 100% improvement in response. Find out more: click here.
Thorntons Direct wanted to increase their sales outside of the seasonal peaks. We helped them create the basis for a campaign of timely and relevant e-mail communications which jogged customers’ memories (and tickled their taste-buds). How did we do it? Read more.
How can a charity tell which of their regular donors is most likely to agree to upgrade their donation? We gave them a way to predict who – and by how much. Interested? Read more.
By honing-in on the products that email recipients were likely to be interested in, we helped Whittards of Chelsea dramatically increase the effectiveness of their e-mail campaign. Want to find out how? Click here.